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← Innovation & International Collaboration College

Startup Incubation & Entrepreneurship Department

The Startup Incubation & Entrepreneurship Department teaches students how to convert research outcomes into entrepreneurial ventures by making effective use of mentorship, resources, and seed-funding strategy. Students apply lean-startup methodology, build business-model canvases, and go through pitch coaching as project work, graduating with the hands-on experience of having developed their own research or idea into an investment-ready business plan.

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Innovation Hub & Open R&D DepartmentTechnology Transfer & Commercialization DepartmentInternational Partnership & Cooperation DepartmentStartup Incubation & Entrepreneurship DepartmentHorizon Scanning & Tech Intelligence Center

Field-based Curriculum · 15

This department's curriculum is built directly on the GeoVerse Lab research fields its professors hold — click a field to see how it is taught.

Entrepreneurial Risk & the Theory of the Entrepreneur
Entrepreneurial Risk & the Theory of the Entrepreneur
The course teaches the theory of the entrepreneur from Say through Knight to Sch…
Jean-Baptiste Say
Lean Manufacturing Origins of Lean Startup Methodology
Lean Manufacturing Origins of Lean Startup Methodology
The course teaches the concrete manufacturing methods of the Toyota tradition — …
Shigeo Shingo
Venture Capital Industry Founding
Venture Capital Industry Founding
The course teaches the founding problems of the venture capital industry begun i…
John Hay Whitney
Angel Investing & Informal Risk Capital
Angel Investing & Informal Risk Capital
The course teaches the reality and logic of angel investing — personal wealth de…
Laurance Rockefeller
Business Incubator Model
Business Incubator Model
The course teaches the design logic of the business incubator model, so students…
Joseph L. Mancuso
Direct-Response & Scientific Advertising (Growth Metrics Origins)
Direct-Response & Scientific Advertising (Growth Metrics Origins)
The course teaches Hopkins's doctrine of scientific advertising and keyed-respon…
Claude C. Hopkins
Franchising & Scalable Business Replication
Franchising & Scalable Business Replication
The course teaches the replication mechanics of business-format franchising, bui…
Ray Kroc
Operating Venture Capital & Board-Level Startup Mentorship
Operating Venture Capital & Board-Level Startup Mentorship
The course teaches the operating-VC model, in which general partners contribute …
Thomas J. Perkins
Deep-Tech Spin-off & Founder Exodus Culture
Deep-Tech Spin-off & Founder Exodus Culture
The course teaches spin-off dynamics exemplified by the 'Traitorous Eight' of Sh…
William Shockley
Founder-to-Investor Transition & Ecosystem Building
Founder-to-Investor Transition & Ecosystem Building
The course teaches the pathway by which successful founders become investors and…
Eugene Kleiner
Persuasion, Pitching & Motivational Psychology
Persuasion, Pitching & Motivational Psychology
Pairing validated persuasion mechanisms with the applied genre of pitching, the …
Napoleon Hill
Market Research & Customer Validation Methodology
Market Research & Customer Validation Methodology
The course connects the survey-and-measurement tradition of market research with…
Arthur C. Nielsen
Organizational Theory for Scaling Startups
Organizational Theory for Scaling Startups
Grounded in Barnard's organisational theory, the course teaches coordination, au…
Chester Barnard
Investment Banking, IPOs & Investor Relations
Investment Banking, IPOs & Investor Relations
The course teaches the IPO as an institutional rite of passage and the disclosur…
Louis Brandeis
Direct-Sales Entrepreneurship & Underrepresented Founders
Direct-Sales Entrepreneurship & Underrepresented Founders
Through Madam C. J. Walker-type direct-sales entrepreneurship, the course teache…
Madam C. J. Walker